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Profit Margin & Markup Calculator

Calculate margin, markup and profit from cost and selling price — they are not the same thing.

To calculate profit margin, enter your cost and selling price. Margin expresses profit as a percentage of the selling price, while markup expresses it as a percentage of cost. A 50% markup is only a 33% margin, which is why the distinction matters when pricing.

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Frequently asked questions

What is the difference between margin and markup?

Both measure the same profit but against different bases. Buy at 40 and sell at 100: the profit of 60 is a 60% margin (60/100) but a 150% markup (60/40). Quoting one when you mean the other is a classic pricing error.

How to use the profit margin & markup calculator

  1. 1Set the cost.
  2. 2Set the selling price.
  3. 3The result appears immediately — copy or download it.

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